I le Tausaga Muamua o Lana Lisi, Ziyan Baiwei Chicken Faʻasalaina se Ala Fou o le Atamai, Lelei, ma le Faʻalagolago i Alamanuia

I le aso 26 o Setema, 2022, Shanghai Ziyan Food Co., Ltd. (faʻailoga faʻatau: 603057) faʻamaonia manuia i luga o le laupapa autu o le Shanghai Stock Exchange.O lenei mea na tupu na faʻailogaina ai le ulufale atu o Ziyan Food, o se taʻutaʻua i le vaega o moa faʻafefeteina, i totonu o le maketi faʻatau, faʻatupuina se laufanua faʻatauvaʻa fou faʻatasi ma le tolu sauai o oloa pato faʻafefe.O le mea lea ua avea ai le Ziyan Food ma tagata taua lona fa i le alamanuia meaʻai marinated ma le muamua i le vaega o meaʻai faʻafefeteina, faʻavaeina se "poutu fa" malosi i le maketi.

I le masina na teʻa nei, na tuʻuina atu ai e le Ziyan Food lana lipoti faʻaletausaga 2023, faʻamauina se tupe maua e 1.743 piliona yuan, o se siitaga o le 6.48% i lea tausaga ma lea tausaga, ma se tupe mama e 180 miliona yuan, o se faʻaopoopoga tele o le 55.11% i le tausaga. -tausaga.I le taimi nei, tasi le tausaga talu ona maeʻa lana lisi, o lenei faʻailoga 34-tausaga o loʻo faʻaauau pea ona faʻaalia le malosi malosi.

E tusa ai ma le folasaga aloaia a le ituaiga, Ziyan Food na afua mai i Sichuan, atiae i Jiangsu, ma faalauteleina i le atunuu atoa.I le 2000, na ulufale ai Ziyan Food i le maketi a Shanghai, ma i le tausaga na sosoo ai, o le numera o faleoloa na sili atu i le 500, e aofia ai le itulagi o Jiangsu, Zhejiang, ma Shanghai.I le 2003, na faʻalauteleina ai Ziyan i le maketi tutotonu o Saina, faʻaauau pea le faʻaleleia o le faʻailoga.E oo atu i le 2008, o le numera o faleoloa Ziyan Food na sili atu i le 1,000, ma ausia ai le tufatufaina atoa o filifili malulu mo ana oloa.I le 2014, na tatalaina ai le Ziyan Baiwei Chicken mo le faʻatauvaʻa, faʻateleina faʻateleina le numera o faleoloa.I le taimi nei, o le Ziyan Food e silia ma le 6,100 faleoloa filifili i lalo o le igoa "Ziyan Baiwei Chicken", e aofia ai le sili atu i le 200 aai i luga atu o le 20 itumalo, itulagi tutoʻatasi, ma nuʻu i le atunuʻu atoa, faʻamalosia lona tulaga o se taʻutaʻua i le maketi o meaʻai a Saina.

Tulaga Sa'o mai le Amata: Ulufale i se Vaega mautu ma Tulaga Maualuga

I le avea ai o se vaega ta'uta'ua i mea'ai a Saina, o le tofo suamalie o mea'ai fa'afefeteina e le mafai ai e le tele o tagata fa'atau.I le taimi nei, o mea'ai fa'afefete e masani lava ona vaevaeina i "mea'ai" mea'ai fa'afefete ma "mea'ai" mea'ai fa'afefete.O le mea muamua o lo'o fa'atulaga e fai ma mea'ai malulu mo taumafataga autu, a'o le mea'ai e fai ma mea'ai fa'afiafia.

Pe a faatusatusa i mea'ai fa'afefeteina "snack", o mea'ai fa'afefeteina "itu" e fa'aalia ai le sili atu o le ola ma le tolu lelei tele.Muamua, e sili atu ona taua mo tagata faʻatau, aua o le manaʻoga mo "ituaiga" meaʻai faʻafefeteina e maualuga atu ma sili atu ona masani i taimi o taumafataga o le aoauli ma taumafataga a le aiga i aso taitasi.Lona lua, e faʻaaogaina i le tele o faʻaaliga, e aofia ai faʻatasiga a le aiga, 'ai i fafo, meaʻai i le vaeluapo, ma mea taua femalagaaʻi.Lona tolu, e apili i se lautele lautele, e aofia ai tane, fafine, tamaiti, ma tagata matutua.

O le pa e ulufale ai mo le vaega o mea'ai fa'afefeteina "itu'u" e maualuga atu nai lo le "mea'ai" mea'ai fa'afefeteina.O le maualuga o mana'oga mo tufuga, tofo, fou, ma le sapalai laina gafatia e mautinoa ai le tulaga lelei o oloa, maua ai le fa'atuatuaina o tagata.

Na faailoa mai e Ziyan Baiwei Chicken lenei avanoa taua tau maketi mai le amataga, ma tu'u i totonu o le vaega o mea'ai fa'afefeteina "itu itu".O lenei tulaga fa'ata'atia e feagai ma le fa'aitiitia o le fa'atauva'a ma ofoina atu le gafatia sili atu.I le afa muamua o lenei tausaga, na faʻaauau pea ona faʻafouina ma faʻatamaoaigaina e Ziyan lana laina oloa.I le faaopoopo atu i le faʻaleleia atili o meaʻai faʻafefeteina e pei o Fuqi Feipian, Baiwei Chicken, Vine Pepper Chicken, ma Ziyan Goose, na faʻalauiloa foi e le kamupani ni ipu malulu fou e pei ole Sour Soup Fatty Beef, Crisp Pork Feet, Crispy Three Shreds, ma Bowl Chicken Dices, maua pea se igoa lelei.O le fiafia o le maketi tetele ua fa'aalia ai foi le tele o le gafatia o le maketi taumafa fa'ato'a fa'amama.

Taumafaina o Manaoga Maketi: Oloa Fou e fai ma Manulauti, Oloa Fa'apipi'i muamua e fai ma Fa'aopoopo

A'o suia uiga o tagata fa'atau, o lo'o fa'atuputeleina le fa'amamafa i le igoa ta'uta'ua, tulaga lelei, ma le fa'aogaina o oloa.Ziyan Baiwei Chicken, lauiloa mo ana masani Leshan-style marinated food from Sichuan, faʻaauau pea ona tuʻufaʻatasia le fatu o ipu masani mai itulagi eseese, faʻafefiloi meaʻai mai Sichuan, Guangdong, ma Hunan.O loʻo taulaʻi le kamupani ile tufuga ma le lelei e faia ai meaʻai maualuga.

I le iloaina e sili ona fiafia tupulaga talavou i mea'ai vave ma faigofie ona saunia, ua fa'agasolo malosi ai Ziyan i le maketi o taumafa mua'i vela.O le faʻaaogaina o ona malosiaga i le atinaʻeina o oloa, faʻatonuga lelei, faʻatautaia o filifili, auala faʻatau, ma faʻamatalaga faʻamatalaga, Ziyan ei ai lana lava R&D au tutoatasi ma falegaosimea tutotonu.O lenei mea e maua ai se fa'amanuiaga sili i lo fa'amata'aga o lo'o tula'i mai i le maketi o mea'ai mua'i kuka.O oloa e pei o le Ziyan Kung Pao Chicken, Fa'a'a'ai Pua'a, Fa'a'a'ai Fa'aigoa Lima, ma le Peppery Pork Belly Chicken e suamalie, faia i mea moni, ma fa'amamafa le soifua maloloina ma mea'ai, avea ma mea'ai ta'uta'ua mo taumafataga a le aiga ma taumafataga fiafia.

O le ogatasi ma mana'oga maketi, o le ta'ita'ia o mea'ai fa'afefeteina kamupani taumafa ei ai se avanoa fa'anatura.I le taimi nei, ua fausia e le Ziyan Food se laina gaosiga e sili atu i le 100 ituaiga o meaʻai faʻafefete, aemaise lava oloa fou, faʻaopoopo i mea na faʻapipiʻiina muamua.Fa'atasi ai ma se fa'atonuga lelei atoatoa i totonu o le alamanuia filifili, e fa'aogaina e Ziyan filifili sapalai atamai e tu'uina atu ai filifiliga sili ona lelei ma fa'amalosia le atina'eina o pisinisi laiti ma feololo.

Fa'afeiloa'i Suiga Fa'atekinolosi: Fa'asalaina o Auala Fou mo le Atina'eina o Alamanuia

Le alamanuia taumafa ua ulufale atu i le vaitaimi atinae numera i le lotolotoi o galu o suiga numera.O le faʻaaogaina o le tele o laina oloa, faʻatonuga o le sapalai, ma faʻaogaina o atinaʻe, Ziyan Food ua faʻatuina se faiga faʻatautaia e faʻamautinoa ai le lelei o meaʻai mai le faʻatauina o meafaitino ma suʻesuʻega, faʻatonuga o le gaosiga, faʻatonuina o tulaga lamatia, asiasiga o oloa, i le tufatufaina atu o filifili malulu.

E le gata i lea, o le Ziyan Food o loʻo faʻamalosia malosi le gaosiga o numera ma atamai e ala i le faʻalauiloaina o faʻasalalauga faʻamatalaga tetele ma le tele o faiga faʻaonaponei faʻamatalaga faʻamatalaga.O lea ua mafua ai le fa'avaeina o se fa'aogaina lelei o feso'ota'iga ma le fa'atonuga fa'apitoa e ala i le fa'aogaina ma le tu'ufa'atasia o faiga teu oloa.O le taunuuga o se faʻagaioiga sili atu ona lelei i luga o auala uma, faʻamalosia le itu faʻafefeteina meaʻai pisinisi i se auala fou o le atamai, lelei, ma le faʻalagolago, ma faʻalauteleina ai lona faʻasoa maketi.

Fa'agaioia Fa'alua-Alu ma Galulue Felagolagoma'i Fa'atauva'a: Fa'amanino Tulaga Fa'atauva ma Manatu Fa'asoa Fa'apisinisi.

Fa'ailoga, tulaga lelei, fa'apolofesa, ma fa'ata'atiaga o aga ia i le lumana'i o le alamanuia mea'ai marinated.Talu mai le tatalaina mo le franchising i le 2014, Ziyan Baiwei Chicken ua vave ona tupu, lea ua faʻamaualuga i luga o le 6,100 faleoloa i le atunuʻu.Faatasi ai ma le toeitiiti atoa le sefulu tausaga o le faʻaaogaina o faʻailoga, Ziyan Food o loʻo faʻaauau pea ona faʻafouina ma faʻaleleia.O lona fa'ailoga fa'ailoga, laina tele o oloa, ma le fa'amautinoaga lelei e maua ai se tulaga fa'atauva taua i le alamanuia tau taumafa.

Ziyan o loʻo i ai le saʻo saʻo agavaʻa faʻafaigaluegaina, ofoina atu lagolago atoatoa i franchisees fou, e oʻo lava ia i latou e leai se poto masani.E aofia ai le iloiloga ma le mamanu o nofoaga, aʻoaʻoga a le aufaigaluega, taʻiala tau maketi, gaioiga faʻalauiloa, taʻiala faʻatino, faʻaogaina faʻatasi, aʻoaʻoga atamai, ma suʻesuʻega pisinisi, faʻaleleia se vaʻaiga faʻapisinisi faʻatasi ma le 'au.

Mo faleoloa tuusao, Ziyan Food o loʻo faʻagaioia le tele o faleoloa faʻasalalau i le atunuʻu, faʻamautinoa le tuʻuina atu o filifili malulu o oloa i faleoloa, faʻamautinoa le tofo ma le saogalemu.O loʻo faʻatautaia foi e le kamupani le soifua maloloina o tagata faigaluega, tulaga tumama, faʻasologa o meaʻai, faʻatau, teuina, faʻaogaina, faʻamaʻi meaʻai, ma le tumama o le siosiomaga.Mo fa'agaioiga i luga ole laiga, e fa'aogaina e Ziyan ni fa'asalalauga tetele, polokalame laiti, ma fa'afitauli tau fefa'ataua'iga i nu'u e fa'alauiloa ai le taumafaina e ala ile lua tuimotu ma luga ole laiga.

Talu ai nei, ua faʻaalia ai foʻi e le Ziyan Food lona lelei i le galulue faʻatasi o pisinisi, faʻalauteleina lona maketi maketi ma tosina mai tagata faʻatau aʻo faʻataunuʻuina tiute faʻaagafesootai.Mo se faʻataʻitaʻiga, i le aso 8 o Mati, Aso o Tamaitai, Ziyan Baiwei Chicken na faipaʻaga ma Fenghua mo se faʻasalalauga tuʻufaʻatasia, tuʻufaʻatasia meaʻai talafeagai e pei o Iʻa Puka ma Peppery Crisp Pork ma oloa Fenghua, faʻaosofia ai le faʻatau faʻatau.I le masina o Iulai, na toe faʻatasi ai Ziyan Baiwei Chicken ma le faʻaaliga pasiketipolo a le autalavou "Dunk Youth" Season 3, faʻamalosia ma molimauina le tuputupu aʻe o miti a le au taaalo pasiketipolo talavou.

Faatasi ai ma le sili atu i le 30 tausaga o taumafaiga tuuto ma le tolu augatupulaga o tofi, i le avea ai o se kamupani faʻasalalau faʻalauaʻitele i le itu faʻafefeteina fale gaosi meaʻai, ua faʻaalia e Ziyan Food le faʻafetai mo le faʻatuatuaina o tagata lautele ma le faʻaalia o lona tulaga lelei ma le tau o oloa.I le agai i luma, Ziyan o le a faʻaauau pea ona tausisi i lona faʻamoemoe muamua, lagolagoina le mataupu faavae o "mea lelei + tufuga lelei = oloa lelei," aʻo faʻaauau pea ona suʻesuʻeina le malosi fou e faʻaosoina ai le atinaʻeina o meaʻai ma fatuina le saogalemu, maualuga, ma faʻamalieina tofo. mo tagata fa'atau


Taimi meli: Iul-04-2024